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The evolution of presidential polling

Author: Robert M Eisinger
Publisher: Cambridge, UK ; New York : Cambridge University Press, 2003.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"The Evolution of Presidential Polling is a book about presidential power and autonomy. Since FDR, virtually all presidents have employed private polls in some capacity. This book attempts to explain how presidential polling evolved from a rarely conducted secretive enterprise to a commonplace event that is now considered an integral part of the presidency. Professor Eisinger contends that because presidents do not  Read more...
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Robert M Eisinger
ISBN: 0521816807 9780521816809 0521017009 9780521017008
OCLC Number: 52736270
Description: ix, 218 pages : illustrations ; 24 cm
Contents: Seeking autonomy: the origins and growth of presidential polling --
Planting the seeds of presidential polling --
Checks and imbalances: congress and presidential polling --
Dodging the hill: presidential polling in the post-Eisenhower years --
Take the money and poll: parties and the public opinion presidency --
The media are not messengers --
Counting the people: the evolution of quantification and its effects on presidential polling --
White House polling in the post-Watergate era --
Presidential polling in the post-Reagan era: consequences and implications of presidential polling.
Responsibility: Robert M. Eisinger.
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Explains how presidential polling evolved.  Read more...

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"[A] pioneering book...illuminates the field with an inventive and rigorous research agenda." Brandon Rottinghaus, University of Idaho, Public Opinion Quarterly "[A] pioneering book...illuminates Read more...

 
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