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Exploring entrepreneurship : practices and perspectives

Author: Richard Blundel; Nigel Lockett
Publisher: Oxford ; New York : Oxford University Press, 2011.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"Exploring Entrepreneurship examines the nature of entrepreneurial activity in the 21st century, and aims to help students develop the skills and knowledge required by commercial and social entrepreneurs. Readers of this text will gain a deeper insight into the activities of entrepreneurs in both the commercial and social sectors and be able to reflect critically on the nature of entrepreneurship and its role in the  Read more...
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Document Type: Book
All Authors / Contributors: Richard Blundel; Nigel Lockett
ISBN: 9780199211555 0199211558
OCLC Number: 703842664
Description: xxix, 431 pages : illustrations ; 25 cm
Contents: PART ONE: Entrepreneurship in practice --
Visions: Creating new ventures --
Opportunities: Nurturing creativity and innovation --
People: Leading teams and networks --
Markets: Understanding customers and competitors --
Processes: Controlling operations and technologies --
Accounts: Interpreting financial performance --
Finances: Raising capital for new ventures --
Reflections: Learning from entrepreneurs PART TWO: Entrepreneurship in perspective --
Perspectives on entrepreneurship: An overview --
Economic perspectives: Influences and impacts --
Individual perspectives: Beyond the "heroic' entrepreneur --
Social perspectives: Understanding people and places --
Historical perspectives: The 'long view' --
Political perspectives: From policy to practice.
Responsibility: Richard Blundel, Nigel Lockett.

Abstract:

The text explores the nature of entrepreneurial activity in the 21st century and aims to develop the skills required by aspiring entrepreneurs. Readers will gain a deeper insight into the activities  Read more...

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Exploring Entrepreneurship compares very favourably with the materials currently being used. It is far more up-to-date and the contemporary nature of the material is an important differentiator. The Read more...

 
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