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Facing up to management faddism : a new look at an old force

Author: Margaret Brindle; Peter N Stearns
Publisher: Westport, Conn. : Quorum Books, 2001.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"Organizations pour billions of dollars into programs that in the end prove to be nothing but fads - short lived "enthusiasms" with little purpose other than to make those who initiate and proselytize them rich. Brindle and Stearns take a long, sobering look at these vogues and fashions and illustrate the continuity and similarities among them. Fads are both product and process tied to tensions in the workplace, and
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Margaret Brindle; Peter N Stearns
ISBN: 1567203965 9781567203967
OCLC Number: 45080042
Description: 211 pages ; 25 cm
Contents: A slippery target --
What fads are: on and beneath the surface. The nature of business fads --
Fads: change and continuity across the century --
Why faddism?. What causes fads, and why are causes important? --
Transmitting twentieth-century faddism: the role of business schools --
The role of consulting firms --
The international dimension. International outreach --
Fads/faddisme: the French case --
Fads on the international stage: trends and prospects --
Strategies for managing business fads. Managerial problems and case studies --
How to evaluate, how to respond.
Responsibility: Margaret C. Brindle and Peter N. Stearns.
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Abstract:

Organizations pour money into programmes that prove to be nothing but fads. This volume takes a look at these vogues and fashions, examining how they have developed, and what is real about them and  Read more...

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"The authors take a long, sobering look at the vogues and fashions in management that in the end prove to be nothing but ineffective nostrums for highly complex problems." - Business Horizons "Of Read more...

 
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