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Fashion under fascism : beyond the black shirt

Author: Eugenia Paulicelli
Publisher: Oxford ; New York : Berg, 2004.
Series: Dress, body, culture.
Edition/Format:   Book : EnglishView all editions and formats
Summary:
Prada, Gucci, Max Mara: 'alta moda' is synonymous with luxury, glamour and pleasure. Yet Italian fashion also has a dark history. The fascism of 1930's Italy dominated more than just politics, it spilled over into modes of dress. 'Fashion under Fascism' considers this link in detail.
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Details

Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Eugenia Paulicelli
ISBN: 1859737730 9781859737736 1859737781 9781859737781
OCLC Number: 53254045
Description: xii, 227 p. : ill. ; 24 cm.
Contents: 1. Introduction --
Fashion and Italian identity : an ongoing process and love affair --
The Bella figura and the fashioned self : the birth of a discourse on dress and the craze for fashion in Renaissance Italy --
2. Fashion, gender and power in interwar Italy --
Inventing the Italian look : between modernity and tradition --
Fashion, culture and national identity : Rosa Genoni and the futurists --
The "new woman" and fascism : Lydia De Liguoro and the project for an Italian fashion --
"An Italian fashion does not exist yet : we must create it" --
3. Disciplining the body, language and style --
The discourse on fashion under the Fascist Regime : an Italian dictionary and commentary of fashion by Cesare Meano --
Restless voices : femininity, motherhood and gender in women's writing in Bellezza --
4. Dress, style and the national brand --
The commentario by Meano and nationalism --
Sport, gender and models of femininity --
Fashion, film and the politics of the regime --
From Hollywood to France : from France to Italy : Alessandro Blasetti's Contessa di Parma --
5. Nationalizing the fashion industry? --
The intelligent fibres : between innovation and autarchy --
Grandi Magazzini and standardization --
Cinegiornali on Fashion : standardization, stereotypes and models of femininity --
I Grandi Magazzini by Mario Camerini as a popular novel --
The national conference on "Clothing and autarchy," Turin, June 1940 --
6. Conclusion --
App. Interview with Micol Fontana.
Series Title: Dress, body, culture.
Responsibility: Eugenia Paulicelli.
More information:

Abstract:

Prada, Gucci, Max Mara: 'alta moda' is synonymous with luxury, glamour and pleasure. Yet Italian fashion also has a dark history. The fascism of 1930's Italy dominated more than just politics, it spilled over into modes of dress. 'Fashion under Fascism' considers this link in detail.

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