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The fast forward MBA in business planning for growth

Author: Philip Walcoff
Publisher: New York : John Wiley, ©1999.
Series: Fast forward MBA series.
Edition/Format:   eBook : Document : EnglishView all editions and formats
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Walcoff, Philip.
Fast forward MBA in business planning for growth.
New York : John Wiley, ©1999
(DLC) 99021723
(OCoLC)40881627
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Philip Walcoff
ISBN: 0585303223 9780585303222
OCLC Number: 45729034
Notes: Includes index.
Description: 1 online resource (xx, 212 pages) : illustrations.
Contents: The Business-Planning Process: Three Steps to an Effective Business Plan --
An Introduction to Business Plans --
Business Characterization by Size --
Most Companies Don't Plan --
Business Failures Are Linked to Lack of Planning --
Reasons Why Companies Don't Plan --
Why You Need a Business Plan --
Types of Business Plans --
The Classic Business Plan --
The Strategic Plan --
Strategy and Tactics --
Other Types of Plans Used in Business --
Why Business Plans Fail --
Plan or Die --
Stephen Covey's Time Management Matrix --
Objectives of This Book --
The Three-Step Planning Process --
A Three-Step Process --
Identify the Issues --
Develop the Plan --
Manage the Plan --
Identify the Issues --
Issues in the Way of Success --
Gathering the Issues --
The Interview Process --
Gathering and Presenting the Issues --
Issues for Small and Start-Up Companies --
Major Issue Categories --
Incorporating Issue-Resolution Actions into the Business Plan --
Major Issues Facing Small to Medium-Sized Companies --
The Sample Companies --
The Major Issues --
Issue Categories by Number of Responses --
Two Issues Not Included --
Where Issues Reside --
Function-Specific Issues --
Companywide Issues --
Function-Specific Issues and Appropriate Response Options --
Approach to Issue Resolution --
Issue-Resolution Timeframe --
Consider Using Consultants --
Documenting Your Business Plan --
Marketing and Sales Issues and Response Options --
Personnel and Compensation Issues and Response Options --
Management and Operations Issues and REsponse Options.
Series Title: Fast forward MBA series.
Responsibility: Philip Walcoff.

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