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| Document Type: | Book |
|---|---|
| All Authors / Contributors: |
Gordon W Fuller |
| ISBN: | 0849323266 9780849323263 |
| OCLC Number: | 45023147 |
| Description: | 295 p. : ill. ; 24 cm. |
| Contents: | 1. The Present Status -- 2. Customers, Consumers, and Consumerism -- 3. Marketing and Markets -- 4. The Selling Fields: The Arenas for Marketing -- 5. Nutrition and Health -- 6. The Challenge of Ever Newer Technologies -- 7. Food Safety, Risk, and Quality -- 8. Legislative Dilemmas in the New Millennium -- 9. The Issues, The Problems, Maybe Some Solutions. |
| Series Title: | CRC series in contemporary food science. |
| Responsibility: | Gordon W. Fuller. |
| More information: |
Abstract:
"Food, Consumers, and the Food Industry encourages you to consider how political, economic, social, and cultural institutions can work to avoid a possible food crisis. Drawing information from the public media, scientific magazines, and peer-reviewed journals, the author tackles issues related to food and its continued availability presently facing the world. He discusses the possible insufficiency of quality food, population growth, diminishing world resources, and long-term safety of genetically modified food. He also covers the invasion of privacy of consumers as retailers attempt to profile them, the power of larger retailers to manipulate consumers, and the growing disbelief on the part of the public for scientific and expert opinion regarding food."--BOOK JACKET.
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