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Forms, folds, sizes : all the details graphic designers need to know but can never find

Author: Poppy Evans; Aaris Sherin
Publisher: Beverly, Mass. : Rockport Publishers, ©2008.
Edition/Format:   Book : English : 2nd edView all editions and formats
Database:WorldCat
Summary:
"It's tough to remember all the minute details of packaging standards and conversions when you are a designer juggling varied projects. With Forms, Folds, and Sizes - Second Edition, you can just look them up! Including updated information and new topics, this handbook provides designers with all the little details that can make or break a design, such as how much space to leave in the gutter when designing barrel  Read more...
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Genre/Form: Handbooks, manuals, etc
Document Type: Book
All Authors / Contributors: Poppy Evans; Aaris Sherin
ISBN: 9781592534616 1592534619
OCLC Number: 261948240
Description: 336 p. : ill. (some col.) ; 22 cm.
Contents: Measurement conversion charts --
Copyright and trademark standards --
Proofreading and copywriting --
Imaging and color --
Type --
Grid basic designs --
Paper --
Bindings and folds --
Envelopes and folders --
Packaging styles --
Postal standards --
Bar code standards --
Printing and finishing --
Greening graphic design --
Online design --
Core design jobs.
Responsibility: Poppy Evans and Aaris Sherin.
More information:

Abstract:

Presents details that can make or break a design, such as how much space to leave in the gutter when designing barrel folds, how to layout a template for a box and the ratios of each part, metric  Read more...

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schema:reviewBody""It's tough to remember all the minute details of packaging standards and conversions when you are a designer juggling varied projects. With Forms, Folds, and Sizes - Second Edition, you can just look them up! Including updated information and new topics, this handbook provides designers with all the little details that can make or break a design, such as how much space to leave in the gutter when designing barrel folds, how to layout a template for a box and the ratios of each part, metric conversion charts, and standard envelope sizes in the USA, Europe, Canada, and Asia." "Featuring new topics such as sustainable design, web design, and grid design basics, Forms, Folds, and Sizes - Second Edition is the one resource to turn to for answers to everything from folds and bindings to paper, imaging, and much, much more!" "Poppy Evans is an award-winning writer and graphic designer. She is the former art director of Screen Printing and American Music Teacher magazines, and former managing editor of HOW magazine."--BOOK JACKET."
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