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Foundations of effective influence operations : a framework for enhancing Army capabilities

Autor Eric V Larson; United States. Army.
Vydavatel: Santa Monica, CA : Rand Arroyo Center, 2009.
Edice: Rand Corporation monograph series.
Vydání/formát:   e-kniha : Document : EnglishZobrazit všechny vydání a formáty
Databáze:WorldCat
Shrnutí:
The authors aim to assist the U.S. Army in understanding "influence operations," capabilities that may allow the United States to effectively influence the attitudes and behavior of particular foreign audiences while minimizing or avoiding combat. The book identifies approaches, methodologies, and tools that may be useful in planning, executing, and assessing influence operations.
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Detaily

Žánr/forma: Electronic books
Doplňující formát: Print version:
Foundations of effective influence operations.
Santa Monica, CA : Rand Arroyo Center, 2009
(DLC) 2008053723
(OCoLC)291907997
Typ materiálu: Document, Internetový zdroj
Typ dokumentu: Internet Resource, Computer File
Všichni autoři/tvůrci: Eric V Larson; United States. Army.
ISBN: 9780833047915 0833047914
OCLC číslo: 489116369
Poznámky: "Prepared for the United States Army."
"MG-654-A"--Page 4 of cover.
Poznámka o reprodukci: Electronic reproduction. [S.l.] : HathiTrust Digital Library, 2010. MiAaHDL
Popis: 1 online resource (xxiv, 201 pages) : illustrations.
Podrobnosti: Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.
Obsahy: Introduction --
Influencing individuals --
Influencing groups and networks --
Influencing adversary leadership coalitions --
Influencing mass publics --
A framework for influence operations --
Implications for planners --
Appendixes: A. Case study of influence in advertising and marketing --
B. Case study of influence in political campaigns --
C. Case studies of influence in public diplomacy --
D.A review of planning methodologies for influence operations.
Název edice: Rand Corporation monograph series.
Odpovědnost: Eric V. Larson [and others].

Anotace:

The authors aim to assist the U.S. Army in understanding "influence operations," capabilities that may allow the United States to effectively influence the attitudes and behavior of particular foreign audiences while minimizing or avoiding combat. The book identifies approaches, methodologies, and tools that may be useful in planning, executing, and assessing influence operations.

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