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Foundations of effective influence operations : a framework for enhancing Army capabilities

ผู้แต่ง: Eric V Larson; United States. Army.
สำนักพิมพ์: Santa Monica, CA : Rand Arroyo Center, 2009.
ชุด: Rand Corporation monograph series.
ครั้งที่พิมพ์/รูปแบบ:   หนังสืออีเล็กทรอนิกส์ : เอกสาร : ภาษาอังกฤษดูครั้งที่พิมพ์และรูปแบบ
ฐานข้อมูล:WorldCat
สรุป:
The authors aim to assist the U.S. Army in understanding "influence operations," capabilities that may allow the United States to effectively influence the attitudes and behavior of particular foreign audiences while minimizing or avoiding combat. The book identifies approaches, methodologies, and tools that may be useful in planning, executing, and assessing influence operations.
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ประเภท/แบบฟอร์ม Electronic books
รูปแบบทางกายภาพเพิ่มเติม Print version:
Foundations of effective influence operations.
Santa Monica, CA : Rand Arroyo Center, 2009
(DLC) 2008053723
(OCoLC)291907997
ขนิดวัสดุ: เอกสาร, ทรัพยากรอินแทอร์เน็ต
ประเภทของเอกสาร: แหล่งข้อมูลอินเทอร์เน็ต, ไฟล์คอมพิวเตอร์
ผู้แต่งทั้งหมด : ผู้แต่งร่วม Eric V Larson; United States. Army.
ISBN: 9780833047915 0833047914
OCLC Number: 489116369
หมายเหตุ: "Prepared for the United States Army."
"MG-654-A"--Page 4 of cover.
โน้ตที่ผลิตซ้ำ: Electronic reproduction. [S.l.] : HathiTrust Digital Library, 2010. MiAaHDL
คำอธิบาย: 1 online resource (xxiv, 201 pages) : illustrations.
รายละเอียด: Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.
สารบัญ: Introduction --
Influencing individuals --
Influencing groups and networks --
Influencing adversary leadership coalitions --
Influencing mass publics --
A framework for influence operations --
Implications for planners --
Appendixes: A. Case study of influence in advertising and marketing --
B. Case study of influence in political campaigns --
C. Case studies of influence in public diplomacy --
D.A review of planning methodologies for influence operations.
ชื่อชุด: Rand Corporation monograph series.
ความรับผิดชอบ: Eric V. Larson [and others].

บทคัดย่อ:

The authors aim to assist the U.S. Army in understanding "influence operations," capabilities that may allow the United States to effectively influence the attitudes and behavior of particular foreign audiences while minimizing or avoiding combat. The book identifies approaches, methodologies, and tools that may be useful in planning, executing, and assessing influence operations.

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