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Foundations of sport management

Author: Andy Gillentine; R Brian Crow
Publisher: Morgantown, WV : Fitness Info Technology, 2009.
Series: Sport management library.
Edition/Format:   Print book : English : 2nd edView all editions and formats
Summary:

The dynamic nature of the sport industry has sparked career interest from the students. This title offers undergraduate students an introductory view of the skills and information necessary for a  Read more...

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Document Type: Book
All Authors / Contributors: Andy Gillentine; R Brian Crow
ISBN: 188569394X 9781885693945
OCLC Number: 429020372
Description: xvi, 326 pages : illustrations ; 29 cm.
Contents: Introduction to the sport industry / Andy Gillentine & R. Brian Crow --
Why sport management matters / Catriona Higgs & Betsy McKinley --
Communication and media relations in sport / Gillentine, Crow & Cheri Bradish --
Management and leadership in the sport industry / Jeremy S. Jordan, Aubrey Kent & Matthew B. Walker --
An introduction to sport economics / Matthew T. Brown & David Matthew Zuefle --
Sport finance / Tom H. Regan & Matthew Bernthal --
Sport marketing / John Clark --
Sponsorship and sales in the sport industry / Nancy Lough --
Sport facility and event management / Bernie Goldfine & Tom Sawyer --
Sport industry and the law / Paul J. Batista --
Sport governance / Dennis Phillips --
Ethics in the sport industry / Lynn L. Ridinger & T. Christopher Greenwell --
Global sport industry / Artemisia Apostolopoulou & Dimitra Papadimitriou --
Sport management internships / John J. Miller --
Your future in the sport industry / Benjamin D. Goss, Colby B. Jubenville & Craig Crow.
Series Title: Sport management library.
Responsibility: Andy Gillentine, R. Brian Crow, editors.

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