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Free market madness : why human nature is at odds with economics--and why it matters

Author: Peter A Ubel
Publisher: Boston, Mass. : Harvard Business Press, ©2009.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
In this book, Peter Ubel argues that the combination of human nature and free markets can be downright dangerous for our health and well-being. That government must step in and further regulate the markets that reward those who exploit our weaknesses. He shows that by understanding and controlling the factors that go into our decisions, we can all begin to stop the damage we do to our bodies, our finances, and our  Read more...
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Peter A Ubel
ISBN: 1422126099 9781422126097
OCLC Number: 213312332
Description: xiv, 257 pages : illustrations ; 24 cm
Contents: Maximizing our best interests by expanding our waistlines? --
The rise of behavioral economics and soft paternalism --
Unconscious appetites and expanding waistlines --
Irrationality at home, office, and hospital.
Responsibility: Peter A. Ubel.
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Abstract:

In this book, Peter Ubel argues that the combination of human nature and free markets can be downright dangerous for our health and well-being. That government must step in and further regulate the markets that reward those who exploit our weaknesses. He shows that by understanding and controlling the factors that go into our decisions, we can all begin to stop the damage we do to our bodies, our finances, and our economy as a whole.--[book jacket].

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"...an accessible guide...combination of the theoretical and the practical, along with the author's ability to move smoothly between the two, that gives the book its charm." - Strategy + Business, Read more...

 
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