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Fresh eyes on the business of libraries : customers, service models, and brand

Autor: George NeedhamCathy De RosaPat LosinskiDonna NicelyBruce NewellTodos os autores
Editora: Evanston, IL : Urban Libraries Council, ©2006.
Edição/Formato   Audiobook em CD : Áudio em CD : Inglês
Base de Dados:WorldCat
Resumo:
George Needham and Cathy de Rosa of OCLC summarize trends and responses from over 3,000 survey participants in the OCLC publication, Perceptions of libraries and information resources and discuss the implications of the findings on library usage, library competitors, service models, and libraries' competitive advantages.
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Detalhes

Gênero/Forma: Congresses
Surveys
Tipo de Material: Audiobook, etc.
Tipo de Documento: Gravação de Som
Todos os Autores / Contribuintes: George Needham; Cathy De Rosa; Pat Losinski; Donna Nicely; Bruce Newell; Martín Gómez; Urban Libraries Council.; OCLC.
Número OCLC: 69019940
Notas: Disc contains audio tracks as well as program materials in Adobe Acrobat format.
Executor(es): Presentations by George Needham, Cathy de Rosa; reaction panel, Pat Losinski, Donna Nicely, Bruce Newell; moderator, Martín Gómez.
Notas de produção: Audioconference held Wednesday, April 19, 2006.
Descrição: 1 sound disc (ca. 80 min.) : digital ; 4 3/4 in.
Outros Títulos: Customers, service models, and brand
Perceptions of libraries and information resources.
Responsabilidade: ULC.

Resumo:

George Needham and Cathy de Rosa of OCLC summarize trends and responses from over 3,000 survey participants in the OCLC publication, Perceptions of libraries and information resources and discuss the implications of the findings on library usage, library competitors, service models, and libraries' competitive advantages.

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