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Fresh eyes on the business of libraries : customers, service models, and brand

Author: George NeedhamCathy De RosaPat LosinskiDonna NicelyBruce NewellAll authors
Publisher: Evanston, IL : Urban Libraries Council, ©2006.
Edition/Format:   Audiobook on CD : CD audio : English
Summary:
George Needham and Cathy de Rosa of OCLC summarize trends and responses from over 3,000 survey participants in the OCLC publication, Perceptions of libraries and information resources and discuss the implications of the findings on library usage, library competitors, service models, and libraries' competitive advantages.
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Genre/Form: Congresses
Surveys
Material Type: Audio book, etc.
Document Type: Sound Recording
All Authors / Contributors: George Needham; Cathy De Rosa; Pat Losinski; Donna Nicely; Bruce Newell; Martín Gómez; Urban Libraries Council.; OCLC.
OCLC Number: 69019940
Notes: Disc contains audio tracks as well as program materials in Adobe Acrobat format.
Performer(s): Presentations by George Needham, Cathy de Rosa; reaction panel, Pat Losinski, Donna Nicely, Bruce Newell; moderator, Martín Gómez.
Production notes: Audioconference held Wednesday, April 19, 2006.
Description: 1 sound disc (ca. 80 min.) : digital ; 4 3/4 in.
Other Titles: Customers, service models, and brand
Perceptions of libraries and information resources.
Responsibility: ULC.

Abstract:

George Needham and Cathy de Rosa of OCLC summarize trends and responses from over 3,000 survey participants in the OCLC publication, Perceptions of libraries and information resources and discuss the implications of the findings on library usage, library competitors, service models, and libraries' competitive advantages.

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