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From silence to voice : what nurses know and must communicate to the public

Author: Bernice Buresh; Suzanne Gordon
Publisher: Ithaca : ILR Press/Cornell University Press, ©2006.
Series: Culture and politics of health care work.
Edition/Format:   Print book : English : 2nd edView all editions and formats
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Bernice Buresh; Suzanne Gordon
ISBN: 080147258X 9780801472589
OCLC Number: 62282088
Description: xvi, 296 pages : illustrations ; 26 cm.
Contents: Ending the silence --
Creating a voice of agency --
Presenting yourself as a nurse --
Tell the world what you do --
Creating anecdotes and arguments --
How the news media work --
Reaching out to the news media --
Working with public relations professionals --
Constructing campaigns that work --
In your own voice : letters to the editor, op-eds, and blogs --
Appearing on television and radio --
Promoting nursing research.
Series Title: Culture and politics of health care work.
Responsibility: Bernice Buresh and Suzanne Gordon ; foreword by Patricia Benner.
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