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Frontiers in direct and interactive marketing research : proceedings.

Author: Robert B. Clarke Educators' Conference.; Direct Marketing Educational Foundation.
Publisher: [New York, NY] : John Wiley & Sons, Inc., ©2001-
Edition/Format:   Journal, magazine : Conference publication : English
Database:WorldCat
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Genre/Form: Conference papers and proceedings
Congresses
Material Type: Conference publication
Document Type: Journal / Magazine / Newspaper
All Authors / Contributors: Robert B. Clarke Educators' Conference.; Direct Marketing Educational Foundation.
ISSN:1546-024X
OCLC Number: 47016199
Notes: Vol. 3- contain the proceedings of the 12th (2000)- Robert B. Clarke Educators' Conference.
Description: v. ; 28 cm.
Other Titles: Frontiers in direct and interactive marketing research
Frontiers in direct & interactive marketing research

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