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A fundraising guide for nonprofit board members

Author: Julia Ingraham Walker
Publisher: Hoboken, NJ : John Wiley & Sons, Inc., [2012]
Series: AFP fund development series.; Nonprofit essentials (John Wiley & Sons)
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
"Everything you need to know as a nonprofit board member to raise more money and help your organization succeed in meeting its goalsEngaging and informative, this practical guide to fundraising contains valuable insights that nonprofit boards need to succeed in raising money in today's dynamic economic environment. While written expressly for board members, this useful handbook also provides advice to executive  Read more...
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Document Type: Book
All Authors / Contributors: Julia Ingraham Walker
ISBN: 9781118073568 1118073568
OCLC Number: 744299284
Notes: Includes index.
Description: xxiv, 312 pages ; 27 cm.
Contents: 1. Board leadership in fundraising : A challenging economic environment ; The board's leadership role in fundraising ; Building a fundraising board ; The fiduciary role of the nonprofit board --
2. Setting the pace with board giving : Giving and asking at the board level ; Develop a plan for board giving ; Prepare for your fundraising role --
3. Getting ready to fundraise : Define organizational needs ; Strategic planning and the board ; Fundraising for current operations ; Planning for comprehensive campaigns ; Getting organized for fundraising ; Training board members to fundraise --
4. Building the team : Who is on the team? ; How to hire: what to look for in a chief advancement officer ; Standards for staffing and cost per dollar raised ; Fundraising consultants --
5. The annual fund : Raising money for operations ; Annual fund: setting the goal ; Annual fund: the moving parts ; Making the case for the annual fund ; Galas and fundraising events ; Leadership annual fund programs --
6. Major gifts and mega-gifts : An introduction to major gifts ; Who are our prospects? ; Major gift prospects: what to look for ; Cultivation ; Transformational gifts: giving at the top --
7. How to ask for and close a gift : Preparing for a successful call ; The five elements of the successful ask ; Common issues in negotiating and closing gifts --
8. Getting ready for a fundraising campaign : An introduction to fundraising campaigns ; Setting realistic goals ; Campaign structure: phases, timetables, and gift tables --
9. Fundraising campaigns : Campaign leadership roles ; Board leadership in a campaign ; Campaign volunteer structure ; Making the case ; Campaign recognition and pricing --
10. Additional sources of giving : Giving from foundations ; Corporate philanthropy ; Planned giving: add to your fundraising toolbox ; Stewardship programs --
Appendix : Materials for a board retreat on fundraising ; Materials for a board training exercise on fundraising.
Series Title: AFP fund development series.; Nonprofit essentials (John Wiley & Sons)
Responsibility: Julia Ingraham Walker.
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Abstract:

Everything you need to know as a nonprofit board member to raise more money and help your organization succeed in meeting its goals Engaging and informative, this practical guide to fundraising  Read more...

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