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The geek gap : why business and technology professionals don't understand each other and why they need each other to survive
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The geek gap : why business and technology professionals don't understand each other and why they need each other to survive

Author: Bill Pfleging; Minda Zetlin
Publisher: Amherst, N.Y. : Prometheus Books, 2006.
Edition/Format:   Book : EnglishView all editions and formats
Summary:
"As the first book to directly address issues of communication and understanding between business and technology people, The Geek Gap - in identifying this problem and providing numerous practical and workable solutions - is an indispensable guide for all."--BOOK JACKET.
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Additional Physical Format: Online version:
Pfleging, Bill.
Geek gap.
Amherst, N.Y. : Prometheus Books, 2006
(OCoLC)607206214
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Bill Pfleging; Minda Zetlin
ISBN: 1591024153 9781591024156
OCLC Number: 64595957
Description: 251 p. ; 24 cm.
Contents: What is the geek gap? --
A brief history of the geek gap --
Geeks gain legitimacy --
Who's to blame for the dot-com bust? --
Fundamental differences --
Gripes about geeks --
Gripes about suits --
Geeks "grep" suits "potentialize" : why we don't speak the same language --
Cybercrime: when geeks seek revenge --
Ping-pong versus PowerPoint --
Outsourcing the geek gap --
Same bed, different dreams --
Closing the geek gap --
The future of the geek gap.
Responsibility: Bill Pfleging & Minda Zetlin.
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Abstract:

Explores the culture clash that pervades nearly every business-technology interaction. This work provides members of both camps a practical guide to working together effectively. Using many real-world  Read more...

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