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Geek the Library : a community awareness campaign : a report to the OCLC membership

Author: Cathy De RosaJenny JohnsonLinn Haugestad EdvardsenPatricia HarrisBrad GauderAll authors
Publisher: Dublin, Ohio, USA : OCLC, ©2011.
Edition/Format:   Book : EnglishView all editions and formats
Database:WorldCat
Summary:
Suggests that the Geek the Library campaign can change perceptions about libraries, librarians and public library funding, and that implementation of the campaign can positively impact public library funding trends. The report contains details from qualitative and quantitative research, as well as interesting insights based on the experiences of participating libraries.
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Cathy De Rosa; Jenny Johnson; Linn Haugestad Edvardsen; Patricia Harris; Brad Gauder; Matthew Carlson; Rick Limes; Leo Burnett USA (Firm); OCLC.
ISBN: 1556533934 9781556533938
OCLC Number: 692197509
Description: 1 v. (various pagings) : col. ill. ; 28 cm.
Responsibility: principal contributors, Cathy De Rosa, Jenny Johnson, Linn Haugestad Edvardsen, Patricia Harris ; graphics layout and editing, Brad Gauder, Matt Carlson, Rick Limes ; research partner, Leo Burnett USA.
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Abstract:

Suggests that the Geek the Library campaign can change perceptions about libraries, librarians and public library funding, and that implementation of the campaign can positively impact public library funding trends. The report contains details from qualitative and quantitative research, as well as interesting insights based on the experiences of participating libraries.

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