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Gender and candidate communication : videoStyle, webStyle, newsStyle
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Gender and candidate communication : videoStyle, webStyle, newsStyle

Author: Dianne G Bystrom; et al
Publisher: New York : Routledge, 2004.
Series: Gender politics, global issues.
Edition/Format:   Book : EnglishView all editions and formats
Summary:

This title digs deep into US political campaigns of the last decade, sifting through thousands of ads, websites, and newspaper articles to find out how successful female candidates have been in  Read more...

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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Dianne G Bystrom; et al
ISBN: 0415946824 9780415946827 0415946832 9780415946834
OCLC Number: 54691634
Description: v, 240 p. ; 24 cm.
Contents: Women, Communication, and Politics --
Women, Communication, and Politics: An Introduction --
VideoStyle, WebStyle, and NewsStyle: A Framework for Gendered Analysis --
Campaign Advertising: Gendered Messages, Gendered Reactions --
VideoStyle: Communication Messages through Campaign Advertising --
The Interaction of Electoral Status, Political Party, and VideoStyle --
VideoStyles in the 2002 Kansas Governor's Race: A Case Study --
Voter Reactions to Candidate VideoStyle --
Candidate Web Sites: Gendered Messages, Reactions --
WebStyle: Communication Messages through Candidates'Web Sites --
WebStyles in a North Carolina U.S. Senate Race and a Montana Gubernatorial Race: A Case Study --
Voter Reactions to Candidate WebStyle --
Media Coverage of Candidates: Gendered Messages, Gendered Reactions --
NewsStyle: Media Coverage of Candidate Presentation --
NewsStyles in the 2000 New York U.S. Senate Campaign: A Case Study --
Gendered Reactions to Media Coverage --
Gender and Political Communication in Future Campaigns --
Gendered Political Campaign Communication: Implications for the Future.
Series Title: Gender politics, global issues.
Responsibility: Dianne G. Bystrom ... [et al.].
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schema:description"Women, Communication, and Politics -- Women, Communication, and Politics: An Introduction -- VideoStyle, WebStyle, and NewsStyle: A Framework for Gendered Analysis -- Campaign Advertising: Gendered Messages, Gendered Reactions -- VideoStyle: Communication Messages through Campaign Advertising -- The Interaction of Electoral Status, Political Party, and VideoStyle -- VideoStyles in the 2002 Kansas Governor's Race: A Case Study -- Voter Reactions to Candidate VideoStyle -- Candidate Web Sites: Gendered Messages, Reactions -- WebStyle: Communication Messages through Candidates'Web Sites -- WebStyles in a North Carolina U.S. Senate Race and a Montana Gubernatorial Race: A Case Study -- Voter Reactions to Candidate WebStyle -- Media Coverage of Candidates: Gendered Messages, Gendered Reactions -- NewsStyle: Media Coverage of Candidate Presentation -- NewsStyles in the 2000 New York U.S. Senate Campaign: A Case Study -- Gendered Reactions to Media Coverage -- Gender and Political Communication in Future Campaigns -- Gendered Political Campaign Communication: Implications for the Future."
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