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Gender and public relations : critical perspectives on voice, image and identity

Author: Christine Daymon; Kristin Demetrious
Publisher: Abingdon, Oxon : Routledge, Taylor & Francis Group, 2014.
Series: Routledge new directions in public relations and communication research.
Edition/Format:   Print book : EnglishView all editions and formats
Database:WorldCat
Summary:
"Although there is a small body of feminist scholarship that problematizes gender in public relations, gender is a relatively undefined area of thinking in the field and there have been few serious studies of the socially constructed roles defining women and men in public relations. This book is positioned within the critical public relations stream. Through the prism of 'gender and public relations', it examines  Read more...
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Christine Daymon; Kristin Demetrious
ISBN: 9780415505550 0415505550
OCLC Number: 825750876
Description: xv, 277 pages ; 25 cm.
Contents: Introduction: gender and public relations: making meaning, challenging assumptions / Christine Daymon and Kristin Demetrious --
Surface effects: public relations and the politics of gender / Kristin Demetrious --
Caring about public relations and the gendered cultural intermediary role / Anne Surma and Christine Daymon --
Interrogating inequalities perpetuated in a feminized field: using critical race theory and the intersectionality lens to render visible that which should be disaggregated / Donnalyn Pompper --
Gendered performance and identity work in PR consulting relationships: a UK perspective / Liz Yeomans --
Mothers, bodies, and breasts: organizing strategies and tactics in women's activism / C. Kay Weaver --
Celebrity, gender and reputation management at the BBC / Jane Arthurs --
Campaigning for "women, peace and security": translational advocacy networks at the United Nations Security Council / Ian Somerville and Sahla Aroussi --
Gender, culture and power: competing discourses on the Philippine reproductive health bill / Marianne D. Sison --
"I want to voice my opinion": bringing migrant women into union work / Maree Keating --
"Mammography at age 40 to 49 saves lives; just not enough of them": gendered political intersections in communicating breast cancer screening policy to publics / Jennifer Vardeman-Winter, Hua Jiang and Natalie Tindall --
Ex-journos and promo girls: feminization and professionalization in the Australian public relations industry / Kate Fitch and Amanda Third.
Series Title: Routledge new directions in public relations and communication research.
Responsibility: edited by Christine Daymon and Kristin Demetrious.
More information:

Abstract:

"Although there is a small body of feminist scholarship that problematizes gender in public relations, gender is a relatively undefined area of thinking in the field and there have been few serious studies of the socially constructed roles defining women and men in public relations. This book is positioned within the critical public relations stream. Through the prism of 'gender and public relations', it examines not only the manipulatory, but also the emancipatory, subversive and transformatory potential of public relations for the construction of meaning. Its focus is on the dynamic interrelationships arising from public relations activities in society and the gendered, lived experiences of people working in the occupation of public relations."--Publisher's description.

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This enjoyable and varied volume represents yet another example of how public relations theory is steadfastly catching up with the development within social theory. This is a critical lens that is Read more...

 
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