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Generation entrepreneur : shape today's business reality, create tomorrow's wealth, do your own thing

Author: Stuart Crainer; Des Dearlove
Publisher: London ; New York : FT.com, 2000.
Edition/Format:   Print book : EnglishView all editions and formats
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Document Type: Book
All Authors / Contributors: Stuart Crainer; Des Dearlove
ISBN: 0273649205 9780273649205
OCLC Number: 45199660
Notes: "Books for the future minded"--Cover.
Description: xi, 255 pages ; 22 cm
Contents: Pt. 1. Gen e. 1. E world. 2.From raising hell to raising capital. 3. The bagel queen. 4. E isn't x. 5. Dollars and amazonians. --
pt. 2. Defining a generation. 6. A little bit hyperkinetic. 7. United distillers. 8. Only connect. 9. Trained to the max. 10. The calling. 11. People, people. 12. Emotional economics. 13. Making a difference. 14. The ad men. 15. Direct auction. 16. The art of balance. 17. Cake eating. 18. Back to the lab. 19. Persistence sucks. --
pt. 3. The new economy. 20. The chicken and e. 21. Sitting comfortably. 22. The new economy is here to stay. 23. The Dell model. 24. Beyond Silicon Valley. 25. E hotbeds. --
pt. 4. Power shifts. 26. Brain to brawn. 27. Thinkers for the new age. 28. Executive gold. 29. Attracting gen e. 30. The new power elite. 31. What if? 32. Outsider's paradise. 33. The beauty of virginity. --
pt. 5. E working. ch. 34. Free at last. 35. Pez heads. 36. E careers. 37. The richer the better. 38. Taking control. 39. The trouble with employability. --
pt. 6. Corporate life and death. 40. E inc. 41. Organizational glue. 42. The loyalty factor. 43. Managing gen e. 44. The value-led corporation. 45. Managing with values. 46. Watch Bill. 47. E pig.
Responsibility: Stuart Crainer & Des Dearlove.

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