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Getting the picture : a brief guide to understanding and creating visual texts

Author: Marcia F Muth; Karla Saari Kitalong
Publisher: Boston : Bedford/St. Martin's, ©2004.
Edition/Format:   Print book : EnglishView all editions and formats
Summary:
This handy illustrated booklet gives students critical tools for examining visual documents and creating their own. The first part offers basic guidelines for document design, and the second part helps students to read visual texts and think critically about them. Also included are helpful checklists and thought-provoking exercises for both document design and visual analysis.
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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Marcia F Muth; Karla Saari Kitalong
ISBN: 0312418507 9780312418502
OCLC Number: 57470804
Description: xii, 50 pages : color illustrations ; 23 cm
Contents: PART 1: STRATEGIES FOR DESIGNING YOUR DOCUMENT --
Understanding Four Basic Principles of Document Design --
Know Your Readers --
Satisfy Your Readers' Expectations --
Consider Your Readers' Constraints --
Remember Your Purpose --
PART 2: STRATEGIES FOR UNDERSTANDING VISUAL REPRESENTATIONS --
Using Strategies for Visual Analysis --
Seeing the Big Picture --
Observing the Characteristics of an Image --
Interpreting the Meaning of an Image.
Responsibility: Marcia F. Muth, Karla Saari Kitalong.
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Abstract:

This handy illustrated booklet gives students critical tools for examining visual documents and creating their own. The first part offers basic guidelines for document design, and the second part helps students to read visual texts and think critically about them. Also included are helpful checklists and thought-provoking exercises for both document design and visual analysis.

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