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The global brain : your roadmap for innovating faster and smarter in a networked world

Author: Satish Nambisan; Mohanbir S Sawhney
Publisher: Upper Saddle River, N.J. : Wharton School Pub., ©2008.
Edition/Format:   Print book : Document   Computer File : EnglishView all editions and formats
Summary:

Find out how to apply the power of network-centric innovation to your business so that your company continues to grow year after year.

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Additional Physical Format: (DLC) 2007026100
(OCoLC)150255560
Material Type: Document
Document Type: Book, Computer File
All Authors / Contributors: Satish Nambisan; Mohanbir S Sawhney
ISBN: 9780132716185 0132716186
OCLC Number: 1005691970
Description: 1 online resource
Contents: Foreword xviiIntroduction 1 Part I From Firm-Centric to Network Centric Innovation 9Chapter 1 The Power of Network-Centricity 11Chapter 2 Understanding Network-Centric Innovation 29 Part II The Landscape of Network-Centric Innovation 49Chapter 3 The Four Models of Network-Centric Innovation 51Chapter 4 Innovation Networks: The Players and the Plays 67 Part III The Four Models of Network-Centric Innovation 83Chapter 5 The Orchestra Model 85Chapter 6 The Creative Bazaar Model 113Chapter 7 The jam Central Model 139Chapter 8 The MOD ("MODification") Station Model 157 Part IV Executing Network-Centric Innovation 175Chapter 9 Deciding Where and How to Play 177Chapter 10 Preparing the Organization 197 Part V Globalization and Network-Centric Innovation 217Chapter 11 Globalizing Network-Centric Innovation: The Dragon and the Tiger 219Chapter 12 Concluding Thoughts & Actions for "Monday" Morning 237 References 253Index 267
Responsibility: Satish Nambisan, Mohanbir Sawhney.

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