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Global business intelligence

Author: J Mark Munoz
Publisher: New York : Routledge, 2018.
Series: Routledge studies in international business and the world economy, 74.
Edition/Format:   Print book : EnglishView all editions and formats
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Document Type: Book
All Authors / Contributors: J Mark Munoz
ISBN: 9781138203686 1138203688
OCLC Number: 1013937772
Description: xiv, 261 pages : illustrations ; 24 cm.
Contents: Introduction / J. Mark Munoz --
Understanding business intelligence --
Executive perspectives on global business intelligence : implications on corporate management / J. Mark Munoz --
Beyond adjustment : cultural boundary spanning / Franziska Engelhard and Dirk Holtbrugge --
Clustering methods in business intelligence / Subhajit Chakrabarty --
Cyber security and the importance of business intelligence / Tricia-Ann Smith DaSilva --
Managing business intelligence --
Data visualization in business intelligence / Jack G. Zheng --
Embedding foresight in business intelligence / Marti Arran Masters and Valtteri Kaartemo --
Inventing consciousness : beyond business intelligence / Al Naqvi --
Corruption intelligence and analysis / Duane Windsor --
Enterprise performance management and best practices in business planning and advanced analytics / Jason Balogh and Sholape Kolawole --
Strategies for global business intelligence success --
Agility in business intelligence / Richard RJ P. Podeschi II --
International market intelligence / Andrew C Gross, Rajshekhar (Raj) G. Javalgi and Nicholas Mathew --
How semiotics analysis generates intelligence in formulating cross-cultural advertising strategies / Satyendra Singh --
Networks as a catalyst of technological intelligence : cases of chinese small and medium sized enterprises / Zongqiang Ren and Wiboon Kittilaksanawong --
Creating value from business intelligence systems investments / Mohamed Z Elbashir --
Advanced analytics: moving the needle of business performance / Jason Balogh --
Conclusion / J. Mark Munoz --
Index.
Series Title: Routledge studies in international business and the world economy, 74.
Responsibility: edited by J. Mark Munoz.

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