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Global business today
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Global business today

Author: Charles W L Hill
Publisher: Boston : McGraw-Hill Irwin, ©2008.
Edition/Format:   Book : English : 5th edView all editions and formats
Summary:
[This text] is intended for the first international business course at either the undergraduate or the MBA level. [The text] explain[s] how and why the world's countries differ. [It] present[s] a ... review of the economics and politics of international trade and investment [and] explain[s] the functions and form of the global monetary system. [The book also] examine[s] the strategies and structures of international  Read more...
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Details

Genre/Form: Lehrbuch
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Charles W L Hill
ISBN: 9780073210544 0073210544 9780071100977 0071100970
OCLC Number: 76937438
Description: xxvi, 592 p. : ill. (chiefly col.), col. maps ; 26 cm.
Contents: Part One Globalization Chapter 1 Globalization Part Two Country Differences Chapter 2 National Differences in Political Economy Chapter 3 National Differences in Culture Chapter 4 Ethics in International Business Part Three Cross-Border Trade and Investment Chapter 5 International Trade Theory Chapter 6 The Political Economy of International Trade Chapter 7 Foreign Direct Investment Chapter 8 Regional Economic Integration Part Four Global Money System Chapter 9 The Foreign Exchange Market Chapter 10 The International Monetary System Part Five Competing in a Global Marketplace Chapter 11 The Strategy of International Business Chapter 12 Entering Foreign Markets Chapter 13 Exporting, Importing, and Countertrade Chapter 14 Global Production, Outsourcing, and Logistics Chapter 15 Global Marketing and R & D Chapter 16 Global Human Resource Management
Responsibility: Charles W.L. Hill.
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Abstract:

Focuses on managerial implications, and makes important theories interesting to students. This work uses examples and statistics to illustrate global trends and enterprise strategy. It also includes  Read more...

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