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Go big : make your shot count in the connected world

Author: Cory Cotton
Publisher: Carol Stream, Ill. : Tyndale House Publishers, 2011.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
It began with a free sandwich, a simple camera, and twenty "I can do better than you" shots. From that afternoon of friendly competition, six college guys created Dude Perfect, a YouTube group that specializes in the craziest basketball shots you can imagine. Within months, the guys went from shooting backyard trick shots to starring in GMC truck commercials and standing on an L.A. Red Carpet. Listed by Advertising  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Print version:
Cotton, Cory.
Go Big : Make Your Shot Count in the Connected World.
Carol Stream : Tyndale House Publishers, Inc., ©2011
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Cory Cotton
ISBN: 9781414365633 1414365632 9781414365619 1414365616
OCLC Number: 782875406
Description: 1 online resource (283 pages)
Contents: How it all began --
What we really do best --
Building your team: own it --
Meeting LeBron --
Cashing in --
World records are cool --
Real appeal, blink later --
The shot seen 'round the world --
Hit the sac --
Breaking point --
The airplane shot --
Plane to pineapple --
Full speed ahead: inspire others --
Pandamonium --
Trolls --
Cool things --
You might be a trick shooter if ... give back --
The red carpet --
Personal foul --
Go big: the shots.
Responsibility: Cory Cotton.
More information:

Abstract:

It began with a free sandwich, a simple camera, and twenty "I can do better than you" shots. From that afternoon of friendly competition, six college guys created Dude Perfect, a YouTube group that specializes in the craziest basketball shots you can imagine. Within months, the guys went from shooting backyard trick shots to starring in GMC truck commercials and standing on an L.A. Red Carpet. Listed by Advertising Age as one of YouTube's Hottest Brands, Dude Perfect's videos have reached and inspired hundreds of millions with one contagious message--the very phrase they championed from day one.

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