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| Document Type: | Book |
|---|---|
| All Authors / Contributors: |
Ken Auletta |
| ISBN: | 9781594202353 1594202354 |
| OCLC Number: | 318411527 |
| Description: | xiv, 384 p. ; 25 cm. |
| Contents: | Messing with the magic -- Starting in a garage -- Buzz but few $'s -- Prepping the Google rocket -- Innocence or arrogance? -- Google goes public -- The new evil empire? -- Chasing the fox -- War on multiple fronts -- Waking the government bear -- Google enters adolescence -- Is old media drowning? -- Compete or collaborate? -- Happy birthday -- Googled -- Where is the wave taking old media? -- Where is the wave taking Google? -- Media maxims. |
| Responsibility: | Ken Auletta. |
Abstract:
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WorldCat User Reviews (1)
GOOGLE'S IS A THREAT TO AMERICA'S INTELLECTUAL PROPERTY
President Obama stated that one of America's major assets are their intellectual property rights. Google's use of the internet continues to diminish the status and value of the U.S Trademarks by ignoring trademark law and hijacking trademark owners rights to generate...
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President Obama stated that one of America's major assets are their intellectual property rights. Google's use of the internet continues to diminish the status and value of the U.S Trademarks by ignoring trademark law and hijacking trademark owners rights to generate and direct revenue to Google without compensating the registered owners.
Currently, U.S Trademark rights do not extend to the internet.
What is the use of registering a U.S Trademark if it has no rights, status or value on the number one commerce medium in the world?
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Related Subjects:(5)
- Google (Firm)
- Internet industry -- United States.
- Web search engines -- United States -- History.
- Internet searching.
- Global internet marketing.
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