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The Googlization of everything : (and why we should worry)

Author: Siva Vaidhyanathan
Publisher: Berkeley : Univ. of California Press, 2010.
Edition/Format:   Print bookView all editions and formats

Examines the ways we have used and embraced Google - and the growing resistance to its expansion across the globe. This title exposes the dark side of our Google fantasies, raising red flags about  Read more...


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Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Siva Vaidhyanathan
ISBN: 9780520258822 0520258827
OCLC Number: 729978520
Notes: Erscheint: März 2011.
Description: XIV, 265 S.
Contents: Preface Introduction: The Gospel of Google 1. Render unto Caesar: How Google Came to Rule the Web 2. Google's Ways and Means: Faith in Aptitude and Technology 3. The Googlization of Us: Universal Surveillance and Infrastructural Imperialism 4. The Googlization of the World: Prospects for a Global Public Sphere 5. The Googlization of Knowledge: The Future of Books 6. The Googlization of Memory: Information Overload, Filters, and the Fracturing of Knowledge Conclusion: The Human Knowledge Project Acknowledgments Notes Index
Responsibility: Siva Vaidhyanathan.


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"An important book. While a number of excellent histories about the emergence of Google have been published ... few writers have tried to take a comprehensive and critical look at the wider impact on Read more...

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