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The gorilla game : an investor's guide to picking winners in high technology

저자: Geoffrey A Moore; Paul Johnson; Tom Kippola
출판사: Oxford : Capstone, 1998.
판/형식:   전자도서 : 문서 : 영어모든 판과 형식 보기
데이터베이스:WorldCat
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장르/형태: Electronic books
추가적인 물리적 형식: Print version:
Moore, Geoffrey A., 1946-
Gorilla game.
Oxford : Capstone, 1998
(OCoLC)60152335
자료 유형: 문서, 인터넷 자료
문서 형식: 인터넷 자원, 컴퓨터 파일
모든 저자 / 참여자: Geoffrey A Moore; Paul Johnson; Tom Kippola
ISBN: 0585176124 9780585176123
OCLC 번호: 44960811
메모: Includes index.
설명: 1 online resource (xx, 331 pages) : illustrations
내용: Setting the context --
The private investor and the high-tech sector --
How high-tech markets develop --
Understanding gorilla power: the nature of competitive advantage --
Understanding the stock market: the valuation of competitive advantage --
The rules of the game --
Mapping the terrain: the selection process begins --
Stalking the gorilla: in search of hypergrowth markets --
Capturing the gorilla: the buying and selling of high-tech stocks --
Case studies --
Case study 1: Oracle and the relational database tornado --
Case study 2: Cisco and the network hardware tornado --
Case study 3: Customer relationship management (CRM) software --
Passing the baton --
Tools and processes for the gorilla-game investor --
Investing in the internet--playing the Godzilla game.
책임: Geoffrey Moore, Paul Johnson, and Tom Kippola.

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