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Great American billboards : 100 years of history by the side of the road

Autor Fred E Basten
Vydavatel: Berkeley, Calif. : Ten Speed, 2007.
Vydání/formát:   book_printbook : EnglishZobrazit všechny vydání a formáty
Databáze:WorldCat
Shrnutí:
Early in the twentieth century as Americans climbed into their Model-Ts and took to the open road, U.S. manufacturers and retailers saw miles and miles of untapped promotional opportunity. The audaciously over-sized billboard has recruited, congratulated, sold, seduced, teased, taught, praised, and promoted everything under the sun ever since. In this book, America's ever-shifting social, cultural, political, and  Přečíst více...
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Detaily

Žánr/forma: History
Typ dokumentu: Book
Všichni autoři/tvůrci: Fred E Basten
ISBN: 1580086586 9781580086585
OCLC číslo: 74968360
Popis: 217 pages : illustrations (some color) ; 17 x 28 cm
Obsahy: Along America's railways & roadways (1900-1917) --
A world at war (1917-1918) --
A stylish new beginning (1920-1929) --
Uplifting Depression spirits (1930-1939) --
Uncertain time (the pre-war 1940s) --
A nation united (1942-1943) --
A celebration (1944-1949) --
Outdoor advertising grows up (1950-1959) --
New concerns, new attitudes (1960-1969) --
Reawakening & transition (1970-1979) --
Bigger, brighter, bolder (1980-1989) --
A new era begins (1900-1999).
Odpovědnost: Fred E. Basten.

Anotace:

Early in the twentieth century as Americans climbed into their Model-Ts and took to the open road, U.S. manufacturers and retailers saw miles and miles of untapped promotional opportunity. The audaciously over-sized billboard has recruited, congratulated, sold, seduced, teased, taught, praised, and promoted everything under the sun ever since. In this book, America's ever-shifting social, cultural, political, and economic landscape is illustrated decade by decade, from 1900 to 2000, through the bold and evocative graphics of 260 posters, signs, and billboards. The book focuses on trends in fashion, food, transportation, recreation, entertainment, travel, and more. Offering a lively look back at the last century's cultural zeitgeist, this collection is a visual record of a largely unheralded and seldom reproduced American art form.--From publisher description.

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