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Groupon's biggest deal ever : the inside story of how one insane gamble, tons of unbelievable hype, and millions of wild deals made billions for one ballsy joker

Author: Frank Sennett
Publisher: New York : St. Martin's Press, 2012.
Edition/Format:   Print book : EnglishView all editions and formats
Database:WorldCat
Summary:
The exclusive and unparalleled account of the incredible rise of discount giant Groupon and the compelling story of its offbeat founder Andrew Mason as he created a juggernaut of online commerce and ignited a consumer revolution.
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Details

Named Person: Andrew Mason; Andrew Mason
Material Type: Internet resource
Document Type: Book, Internet Resource
All Authors / Contributors: Frank Sennett
ISBN: 9781250000842 125000084X
OCLC Number: 840435142
Description: 310 S
Responsibility: Frank Sennett.

Abstract:

The inside story of the meteoric rise of Groupon from startup to $30 billion online giant and the audacious genius behind it, founder Andrew Mason, who created a juggernaut of online commerce and  Read more...

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Perfect for would-be entrepreneurs with a dollar and a dream... Mr. Sennett had an enviable level of access during his reporting, and it pays off in a highly readable series of vignettes that Read more...

 
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