skip to content
Growing your business in emerging markets : promise and perils Preview this item
ClosePreview this item
Checking...

Growing your business in emerging markets : promise and perils

Author: John A Caslione; Andrew R Thomas
Publisher: Westport, CT : Quorum, 2000.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
Annotation The future success of many companies in the United States and Europe is becoming more dependent on effectively developing and expanding markets in new emerging and partially developed countries. Few companies, however, know how to do it well, if at all. Their success rate is low, while the cost of failure remains high. Caslione and Thomas provide insights, knowledge, special tools, and the experience that  Read more...
Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

 

Find a copy online

Links to this item

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Genre/Form: Electronic books
Additional Physical Format: Print version:
Caslione, John A.
Growing your business in emerging markets.
Westport, CT : Quorum, 2000
(DLC) 99056359
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: John A Caslione; Andrew R Thomas
ISBN: 156750731X 9781567507317 9781567203394 1567203396
OCLC Number: 54885899
Description: 1 online resource (xvi, 253 pages)
Contents: ""Contents""; ""Illustrations""; ""Foreword""; ""Preface""; ""Acknowledgments""; ""Global Manifest Destiny""; ""The Promise of Emerging Markets""; ""Perils: The Inherent Realities of Emerging Markets""; ""Seizing the Advantage: Defining Your CompanyÃŒs Role in Emerging Markets""; ""The Local Presence: Selecting and Recruiting Emerging Market Distributors""; ""Maximizing Your Assets, Minimizing Your Risk: Training, Communicating with, and Controlling Your Emerging Market Distributors""; ""Bound Relationships: The Distributor Agreement"" ""The Final Imperative: Forging Global Manifest Destiny""""Appendix: Emerging Market Local Information Sources""; ""Selected Bibliography""; ""Index""
Responsibility: John A. Caslione and Andrew R. Thomas ; foreword by Joseph Tan.

Abstract:

Many companies' success is dependent on markets in emerging and partially developed countries. This guide provides insights, information, tools, processes and guidelines to show executives how to  Read more...

Reviews

Editorial reviews

Publisher Synopsis

"[A] comprehensive outline for creating markets in emerging countries. Caslione and Thomas, seasoned executives in the field of global marketing and distribution, utilize their considerable Read more...

 
User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


Primary Entity

<http://www.worldcat.org/oclc/54885899> # Growing your business in emerging markets : promise and perils
    a schema:CreativeWork, schema:Book, schema:MediaObject ;
    library:oclcnum "54885899" ;
    library:placeOfPublication <http://id.loc.gov/vocabulary/countries/ctu> ;
    library:placeOfPublication <http://experiment.worldcat.org/entity/work/data/793893849#Place/westport_ct> ; # Westport, CT
    schema:about <http://experiment.worldcat.org/entity/work/data/793893849#Topic/marketing_developing_countries> ; # Marketing--Developing countries
    schema:about <http://id.worldcat.org/fast/1010167> ; # Marketing
    schema:about <http://id.worldcat.org/fast/1242969> ; # Developing countries.
    schema:about <http://dewey.info/class/658.848/e21/> ;
    schema:about <http://id.worldcat.org/fast/918703> ; # Export marketing
    schema:bookFormat schema:EBook ;
    schema:contributor <http://viaf.org/viaf/70727384> ; # Andrew R. Thomas
    schema:creator <http://viaf.org/viaf/68265584> ; # John A. Caslione
    schema:datePublished "2000" ;
    schema:description """Contents""; ""Illustrations""; ""Foreword""; ""Preface""; ""Acknowledgments""; ""Global Manifest Destiny""; ""The Promise of Emerging Markets""; ""Perils: The Inherent Realities of Emerging Markets""; ""Seizing the Advantage: Defining Your CompanyÃŒs Role in Emerging Markets""; ""The Local Presence: Selecting and Recruiting Emerging Market Distributors""; ""Maximizing Your Assets, Minimizing Your Risk: Training, Communicating with, and Controlling Your Emerging Market Distributors""; ""Bound Relationships: The Distributor Agreement"""@en ;
    schema:description "Annotation The future success of many companies in the United States and Europe is becoming more dependent on effectively developing and expanding markets in new emerging and partially developed countries. Few companies, however, know how to do it well, if at all. Their success rate is low, while the cost of failure remains high. Caslione and Thomas provide insights, knowledge, special tools, and the experience that will show executives how to take hold of these challenges. Through case studies of companies in a wide cross-section of industries, the authors highlight the processes necessary to develop successful market entry, sales, and distribution strategies for their companies in emerging markets around the world. Global business strategy can no longer be focused on only one country or region; the risks are too great. Only when a truly global company develops a holistic and global perspective and implements proven strategies can the success in the new global economy be achieved."@en ;
    schema:exampleOfWork <http://worldcat.org/entity/work/id/793893849> ;
    schema:genre "Electronic books"@en ;
    schema:inLanguage "en" ;
    schema:isSimilarTo <http://worldcat.org/entity/work/data/793893849#CreativeWork/growing_your_business_in_emerging_markets> ;
    schema:name "Growing your business in emerging markets : promise and perils"@en ;
    schema:productID "54885899" ;
    schema:publication <http://www.worldcat.org/title/-/oclc/54885899#PublicationEvent/westport_ct_quorum_2000> ;
    schema:publisher <http://experiment.worldcat.org/entity/work/data/793893849#Agent/quorum> ; # Quorum
    schema:url <http://ebookcentral.proquest.com/lib/warw/detail.action?docID=3000568> ;
    schema:url <http://ebookcentral.proquest.com/lib/columbia/detail.action?docID=3000568> ;
    schema:url <http://site.ebrary.com/id/10017896> ;
    schema:url <http://public.ebookcentral.proquest.com/choice/publicfullrecord.aspx?p=3000568> ;
    schema:url <http://public.eblib.com/choice/publicfullrecord.aspx?p=3000568> ;
    schema:workExample <http://worldcat.org/isbn/9781567507317> ;
    schema:workExample <http://worldcat.org/isbn/9781567203394> ;
    wdrs:describedby <http://www.worldcat.org/title/-/oclc/54885899> ;
    .


Related Entities

<http://id.worldcat.org/fast/1010167> # Marketing
    a schema:Intangible ;
    schema:name "Marketing"@en ;
    .

<http://id.worldcat.org/fast/1242969> # Developing countries.
    a schema:Place ;
    schema:name "Developing countries." ;
    .

<http://id.worldcat.org/fast/918703> # Export marketing
    a schema:Intangible ;
    schema:name "Export marketing"@en ;
    .

<http://viaf.org/viaf/68265584> # John A. Caslione
    a schema:Person ;
    schema:familyName "Caslione" ;
    schema:givenName "John A." ;
    schema:name "John A. Caslione" ;
    .

<http://viaf.org/viaf/70727384> # Andrew R. Thomas
    a schema:Person ;
    schema:familyName "Thomas" ;
    schema:givenName "Andrew R." ;
    schema:name "Andrew R. Thomas" ;
    .

<http://worldcat.org/entity/work/data/793893849#CreativeWork/growing_your_business_in_emerging_markets>
    a schema:CreativeWork ;
    rdfs:label "Growing your business in emerging markets." ;
    schema:description "Print version:" ;
    schema:isSimilarTo <http://www.worldcat.org/oclc/54885899> ; # Growing your business in emerging markets : promise and perils
    .

<http://worldcat.org/isbn/9781567203394>
    a schema:ProductModel ;
    schema:isbn "1567203396" ;
    schema:isbn "9781567203394" ;
    .

<http://worldcat.org/isbn/9781567507317>
    a schema:ProductModel ;
    schema:isbn "156750731X" ;
    schema:isbn "9781567507317" ;
    .


Content-negotiable representations

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.