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Growing your home-based business : a complete guide to proven sales & marketing strategies

Author: Kim T Gordon
Publisher: Englewood Cliffs, N.J. : Prentice Hall, ©1992.
Edition/Format:   Print book : EnglishView all editions and formats
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Document Type: Book
All Authors / Contributors: Kim T Gordon
ISBN: 0133661709 9780133661705
OCLC Number: 26097544
Notes: Includes index.
Description: xiv, 226 pages ; 21 cm
Contents: How to sell what your prospects want to buy --
How to target prospects with a proactive sales program --
Expert tips for using the telephone like a pro --
Ten steps to successful meetings --
Making presentations that sell --
Building your company image without breaking the bank --
How to plan, select, and place media --
Six steps to keeping lead generation on track --
Staying the course : do's and don'ts for successful growth.
Responsibility: Kim T. Gordon.

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