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The halo effect and related issues in multi-attribute attitude models; an experiment,

Author: William L Wilkie; John M McCann
Publisher: West Lafayette, Ind., Institute for Research in the Behavioral, Economic, and Management Sciences, Purdu University, 1972.
Series: Krannert Graduate School of Industrial Administration.; Institute for Research in the Behavioral, Economic, and Management Sciences.; Paper
Edition/Format:   Print book : EnglishView all editions and formats
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Document Type: Book
All Authors / Contributors: William L Wilkie; John M McCann
OCLC Number: 667940
Description: 10, [1] 1., 9 pages 28 cm.
Series Title: Krannert Graduate School of Industrial Administration.; Institute for Research in the Behavioral, Economic, and Management Sciences.; Paper
Responsibility: by William L. Wilkie and John M. McCann.

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