skip to content
Harnessing the power of social media and web analytics Preview this item
ClosePreview this item
Checking...

Harnessing the power of social media and web analytics

Author: Anteneh Ayanso; Kaveepean Lertwachara
Publisher: Hershey, PA : Information Science Reference, [2014]
Series: Advances in Social Networking and Online Communities (ASNOC) Book Series.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
"This book documents high-quality research to empower businesses to derive intelligence from social media sites, allowing businesses to quantify, understand, and respond to customers' conversations about their corporate reputation and brands within online communities"--
Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

Find a copy online

Links to this item

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Genre/Form: Electronic books
Additional Physical Format: Print version:
Harnessing the power of social media and web analytics
(DLC) 2013051301
(OCoLC)862100583
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Anteneh Ayanso; Kaveepean Lertwachara
ISBN: 9781466651951 1466651954
OCLC Number: 872114669
Description: 1 online resource (xx, 305 pages) : illustrations.
Series Title: Advances in Social Networking and Online Communities (ASNOC) Book Series.
Responsibility: Anteneh Ayanso and Kaveepean Lertwachara, editors.

Abstract:

"This book documents high-quality research to empower businesses to derive intelligence from social media sites, allowing businesses to quantify, understand, and respond to customers' conversations  Read more...

Reviews

User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Linked Data


Primary Entity

<http://www.worldcat.org/oclc/872114669> # Harnessing the power of social media and web analytics
    a schema:Book, schema:MediaObject, schema:CreativeWork ;
    library:oclcnum "872114669" ;
    library:placeOfPublication <http://id.loc.gov/vocabulary/countries/pau> ;
    schema:about <http://experiment.worldcat.org/entity/work/data/1851189786#Topic/social_media> ; # Social media
    schema:about <http://experiment.worldcat.org/entity/work/data/1851189786#Topic/internet_advertising> ; # Internet advertising
    schema:about <http://experiment.worldcat.org/entity/work/data/1851189786#Topic/business_&_economics_organizational_behavior> ; # BUSINESS & ECONOMICS--Organizational Behavior
    schema:about <http://dewey.info/class/658.872/e23/> ;
    schema:about <http://experiment.worldcat.org/entity/work/data/1851189786#Topic/business_&_economics_management> ; # BUSINESS & ECONOMICS--Management
    schema:about <http://experiment.worldcat.org/entity/work/data/1851189786#Topic/marketing_research> ; # Marketing research
    schema:about <http://experiment.worldcat.org/entity/work/data/1851189786#Topic/business_&_economics_management_science> ; # BUSINESS & ECONOMICS--Management Science
    schema:about <http://experiment.worldcat.org/entity/work/data/1851189786#Topic/internet_marketing> ; # Internet marketing
    schema:about <http://experiment.worldcat.org/entity/work/data/1851189786#Topic/business_&_economics_industrial_management> ; # BUSINESS & ECONOMICS--Industrial Management
    schema:bookFormat schema:EBook ;
    schema:contributor <http://experiment.worldcat.org/entity/work/data/1851189786#Person/ayanso_anteneh_1972> ; # Anteneh Ayanso
    schema:contributor <http://experiment.worldcat.org/entity/work/data/1851189786#Person/lertwachara_kaveepean_1973> ; # Kaveepean Lertwachara
    schema:datePublished "2014" ;
    schema:description ""This book documents high-quality research to empower businesses to derive intelligence from social media sites, allowing businesses to quantify, understand, and respond to customers' conversations about their corporate reputation and brands within online communities"--"@en ;
    schema:exampleOfWork <http://worldcat.org/entity/work/id/1851189786> ;
    schema:genre "Electronic books"@en ;
    schema:inLanguage "en" ;
    schema:isPartOf <http://worldcat.org/issn/2338-1405> ; # Advances in social networking and online communities (ASNOC) book series,
    schema:isPartOf <http://experiment.worldcat.org/entity/work/data/1851189786#Series/advances_in_social_networking_and_online_communities_asnoc_book_series> ; # Advances in Social Networking and Online Communities (ASNOC) Book Series.
    schema:isSimilarTo <http://www.worldcat.org/oclc/862100583> ;
    schema:name "Harnessing the power of social media and web analytics"@en ;
    schema:productID "872114669" ;
    schema:url <http://site.ebrary.com/id/10845301> ;
    schema:url <http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=712027> ;
    schema:url <http://proquest.safaribooksonline.com/?fpi=9781466651944> ;
    schema:url <http://www.myilibrary.com?id=600796> ;
    schema:url <http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-4666-5194-4> ;
    schema:workExample <http://worldcat.org/isbn/9781466651951> ;
    wdrs:describedby <http://www.worldcat.org/title/-/oclc/872114669> ;
    .


Related Entities

<http://experiment.worldcat.org/entity/work/data/1851189786#Person/ayanso_anteneh_1972> # Anteneh Ayanso
    a schema:Person ;
    schema:birthDate "1972" ;
    schema:familyName "Ayanso" ;
    schema:givenName "Anteneh" ;
    schema:name "Anteneh Ayanso" ;
    .

<http://experiment.worldcat.org/entity/work/data/1851189786#Person/lertwachara_kaveepean_1973> # Kaveepean Lertwachara
    a schema:Person ;
    schema:birthDate "1973" ;
    schema:familyName "Lertwachara" ;
    schema:givenName "Kaveepean" ;
    schema:name "Kaveepean Lertwachara" ;
    .

<http://experiment.worldcat.org/entity/work/data/1851189786#Series/advances_in_social_networking_and_online_communities_asnoc_book_series> # Advances in Social Networking and Online Communities (ASNOC) Book Series.
    a bgn:PublicationSeries ;
    schema:hasPart <http://www.worldcat.org/oclc/872114669> ; # Harnessing the power of social media and web analytics
    schema:name "Advances in Social Networking and Online Communities (ASNOC) Book Series." ;
    .

<http://experiment.worldcat.org/entity/work/data/1851189786#Topic/business_&_economics_industrial_management> # BUSINESS & ECONOMICS--Industrial Management
    a schema:Intangible ;
    schema:name "BUSINESS & ECONOMICS--Industrial Management"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/1851189786#Topic/business_&_economics_management> # BUSINESS & ECONOMICS--Management
    a schema:Intangible ;
    schema:name "BUSINESS & ECONOMICS--Management"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/1851189786#Topic/business_&_economics_management_science> # BUSINESS & ECONOMICS--Management Science
    a schema:Intangible ;
    schema:name "BUSINESS & ECONOMICS--Management Science"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/1851189786#Topic/business_&_economics_organizational_behavior> # BUSINESS & ECONOMICS--Organizational Behavior
    a schema:Intangible ;
    schema:name "BUSINESS & ECONOMICS--Organizational Behavior"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/1851189786#Topic/internet_advertising> # Internet advertising
    a schema:Intangible ;
    schema:name "Internet advertising"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/1851189786#Topic/internet_marketing> # Internet marketing
    a schema:Intangible ;
    schema:name "Internet marketing"@en ;
    .

<http://experiment.worldcat.org/entity/work/data/1851189786#Topic/marketing_research> # Marketing research
    a schema:Intangible ;
    schema:name "Marketing research"@en ;
    .

<http://worldcat.org/isbn/9781466651951>
    a schema:ProductModel ;
    schema:isbn "1466651954" ;
    schema:isbn "9781466651951" ;
    .

<http://worldcat.org/issn/2338-1405> # Advances in social networking and online communities (ASNOC) book series,
    a bgn:PublicationSeries ;
    schema:hasPart <http://www.worldcat.org/oclc/872114669> ; # Harnessing the power of social media and web analytics
    schema:issn "2338-1405" ;
    schema:name "Advances in social networking and online communities (ASNOC) book series," ;
    .

<http://www.worldcat.org/oclc/862100583>
    a schema:CreativeWork ;
    rdfs:label "Harnessing the power of social media and web analytics" ;
    schema:description "Print version:" ;
    schema:isSimilarTo <http://www.worldcat.org/oclc/872114669> ; # Harnessing the power of social media and web analytics
    .


Content-negotiable representations

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.