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Health literacy from A to Z : practical ways to communicate your health message

Author: Helen Osborne
Publisher: Burlington, MA : Jones & Bartlett Learning, ©2013.
Edition/Format:   Print book : English : 2nd edView all editions and formats
Database:WorldCat
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Document Type: Book
All Authors / Contributors: Helen Osborne
ISBN: 9781449600532 1449600530
OCLC Number: 743275905
Description: xxiv, 256 p. ; 23 cm.
Contents: About health literacy --
Assessing health literacy --
Assessing readability with grade level formulas --
Business side of health literacy --
Communicating when patients feel scared, sick, and overwhelmed --
Confirming understanding : Feedback from interviews, focus groups, and usability testing --
Confirming understanding : Teach-back technique --
Decision aids and shared decision-making --
Document design --
Environment of care : Entrance, questions, signs, and Feng Shui --
Ethics of simplicity --
Forms and other reading-to-do documents --
General public : Talking with patients about what they learn from the media --
Humor and healing --
Interpreters and translations --
Jargon, acronyms, and other troublesome words --
Know your audience : Children and youth --
Know your audience : Culture and language --
Know your audience: emotions and cognition --
Know your audience : Hearing loss --
Know your audience : Literacy --
Know your audience : Older adults --
Know your audience : Vision problems --
Listening and speaking --
Metaphors, similes, and analogies --
Numeracy --
Organizational efforts : Health literacy at the community, state, and national levels --
Plain language --
Question-asking --
Regulatory and legal language --
Stories --
Teaching and learning --
Technology : Audio podcasts --
Technology: Blogs and other social media --
Technology : Email and text messaging --
Technology : Interactive multimedia --
Universal design in communication --
Visuals --
Writing for the web --
X-tras --
You : Empathy and humanity --
Zest and pizzazz.
Responsibility: Helen Osborne.
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