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Helvetica and the New York City subway system : the true (maybe) story Titelvorschau
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Helvetica and the New York City subway system : the true (maybe) story

Autor: Paul Shaw
Verlag: Cambridge, Mass. : MIT Press, ©2011.
Ausgabe/Medienart   Gedrucktes Buch : Englisch : Rev. edAlle Ausgaben und Medienarten anzeigen
Zusammenfassung:
For years, the signs in the New York City subway system were a bewildering hodge-podge of lettering styles, sizes, shapes, materials, colors, and messages. The original mosaics (dating from as early as 1904), displaying a variety of serif and sans serif letters and decorative elements, were supplemented by signs in terracotta and cut stone. Over the years, enamel signs identifying stations and warning riders not to  Weiterlesen…
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Dokumenttyp Buch
Alle Autoren: Paul Shaw
ISBN: 9780262015486 026201548X
OCLC-Nummer: 667213073
Auszeichnungen: Winner of Honorable Mention, 2011 American Publishers Award for Professional and Scholarly Excellence (PROSE Award) in Architecture & Urban Planning, presented by the Professional and Scholarly Publishing Division of the Association of American Publishers 2011
Beschreibung: xi, 131 pages : color illustrations, color maps ; 25 x 29 cm
Inhalt: Introduction --
The labyrinth --
Bringing order out of chaos --
Transportation signage systems in the 1960s --
The New York City Transit Authority and Unimark International --
The myth of the Helvetica juggernaut --
Standard, Helvetica, and the New York City subway system --
The fate of the Unimark system --
Helvetica infiltrates the New York City subway system --
Helvetica triumphant : the subway system today --
Chronology.
Verfasserangabe: Paul Shaw.

Abstract:

How New York City subways signage evolved from a "visual mess" to a uniform system with Helvetica triumphant.  Weiterlesen…

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Mr. Shaw makes clear in one of the best-researched books on modern design to date, this most New York of places is today a realm dominated by a Swiss typeface specified by a pair of Italian Weiterlesen…

 
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