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Helvetica and the New York City subway system : the true (maybe) story

Autore: Paul Shaw
Editore: Cambridge, Mass. : MIT Press, ©2011.
Edizione/Formato:   book_printbook : English : Rev. edVedi tutte le edizioni e i formati
Banca dati:WorldCat
Sommario:
For years, the signs in the New York City subway system were a bewildering hodge-podge of lettering styles, sizes, shapes, materials, colors, and messages. The original mosaics (dating from as early as 1904), displaying a variety of serif and sans serif letters and decorative elements, were supplemented by signs in terracotta and cut stone. Over the years, enamel signs identifying stations and warning riders not to  Per saperne di più…
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Tipo documento: Book
Tutti gli autori / Collaboratori: Paul Shaw
ISBN: 9780262015486 026201548X
Numero OCLC: 667213073
Descrizione: xi, 131 pages : color illustrations, color maps ; 25 x 29 cm
Contenuti: Introduction --
The labyrinth --
Bringing order out of chaos --
Transportation signage systems in the 1960s --
The New York City Transit Authority and Unimark International --
The myth of the Helvetica juggernaut --
Standard, Helvetica, and the New York City subway system --
The fate of the Unimark system --
Helvetica infiltrates the New York City subway system --
Helvetica triumphant : the subway system today --
Chronology.
Responsabilità: Paul Shaw.

Abstract:

How New York City subways signage evolved from a "visual mess" to a uniform system with Helvetica triumphant.  Per saperne di più…

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"A concise history of the New York subway, a visual archive of century's worth of underground signs (some of which are still in use), and an impressive study of the conflict between the purity of Per saperne di più…

 
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