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Here come the regulars : how to run a record label on a shoestring budget

Author: Ian Anderson
Publisher: New York : Faber and Faber, 2009.
Edition/Format:   Print book : English : 1st edView all editions and formats
Summary:
From the Publisher: Ian Anderson started recording music when he was thirteen and launched his own successful record label, Afternoon Records, when he was just eighteen. Now this wunderkind of the music scene has written the ultimate guide for all those aspiring to a career in the record industry. Here Come the Regulars covers territory ranging from a label's image to its budget, focusing on the importance of  Read more...
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Document Type: Book
All Authors / Contributors: Ian Anderson
ISBN: 9780865479814 086547981X
OCLC Number: 263984890
Description: 161 pages : illustrations ; 21 cm
Contents: Getting started --
Your team of advisers --
Branding and beyond --
Finding artists --
Attorneys --
Record deals --
Copyright --
Mechanical rights --
How to approach people and not feel slimy --
Manufacturing --
Distribution --
Digital distribution --
How to open doors (without breaking them down) --
Booking --
Marketing plans --
Getting the word out --
Radio promotion --
The importance of blogs to an independent record label --
Merchandising deals --
Management --
Licensing to entertainment --
Saying no to friends --
Odds and ends.
Responsibility: Ian Anderson.

Abstract:

From the Publisher: Ian Anderson started recording music when he was thirteen and launched his own successful record label, Afternoon Records, when he was just eighteen. Now this wunderkind of the music scene has written the ultimate guide for all those aspiring to a career in the record industry. Here Come the Regulars covers territory ranging from a label's image to its budget, focusing on the importance of blogging culture and being in the now, and how to approach potential artists with grace and style. Aside from its essential advice-including a truthful account of the role of attorneys, contracts, and record deals-this accessible guide also includes key practical information ranging from sample legal agreements and press releases (or "one-sheets," as they say in the business) to actual figures in terms of how much money to spend on what (promotion, tour expenses, even T-shirts), specifically geared toward the young upstart with very little in the bank. For those interested in starting their own label, Here Come the Regulars will be the dog-eared, underlined bible on the nightstand.

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"The Doogie Howser of rock has a record label that's going to take over the world." --Rob Van Alstyne, Seattle"[Ian Anderson's] got a keen ear for investments . . . and his faith in the underage Read more...

 
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