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A history of Royal Dutch Shell. vol. 2 : Powering the hydrocarbon revolution, 1939-1973.

Author: Stephen Howarth; Joost Jonker
Publisher: Oxford : Oxford University Press, 2007.
Edition/Format:   Book : EnglishView all editions and formats
Database:WorldCat
Summary:
Understanding oil is essential for understanding modern history. The 20th century has rightly been called the century of oil, and the importance of this most strategic of commodities shows now sign of abating in the 21st century. From its creation in 1907 Royal Dutch Shell has played a key role in the global oil industry. For most of the 20th century Royal Dutch Shell was either the largest, or after Standard  Read more...
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Document Type: Book
All Authors / Contributors: Stephen Howarth; Joost Jonker
ISBN: 0199298777 9780199298778 0199298785 9780199298785 0199298793 9780199298792 0199298807 9780199298808 9780199234400 019923440X
OCLC Number: 488796564
Description: 514 s.
Contents: VOLUME I: FROM CHALLENGER TO JOINT INDUSTRY LEADER, 1890-1939 ; General Introduction ; Introduction to Volume I ; 1. From Opposite Ends Towards a Common Purpose, 1890-1907 ; 2. An Enterprise Waiting to be Made, 1907-1914 ; 3. Surviving the Crucible, 1914-1919 ; 4. At the Peak of its Power, 1919-1929 ; 5. The Contours of a Mature Corporation: Management and Staff Relations ; 6. The Evolution of Technology, Research and Marketing ; 7. Taxing Times, 1929-1939 ; Conclusion of Volume I ; VOLUME II: POWERING THE HYDROCARBON REVOLUTION, 1939-1973 ; Introduction to Volume II ; 8. A Worldwide Group Endures a Worldwide War, 1939-1945 ; 9. Losses and Gains in Access to Oil, 1945-1968 ; 10. New Money, New Management: The Expansion and Reformation of the Group, 1945-1968 ; 11. Creating Competitive Advantages, 1945-1968 ; 12. Beyond the Core Business, 1945-1972 ; 13. The Seven Sisters and the Dominance of the World Oil Industry,1969-1973 ; Conclusion of Volume II ; VOLUME III: KEEPING COMPETITIVE UNDER GLOBAL CHALLENGES, 1973-2007 ; Introduction to Volume III ; 14. Coping with OPEC, 1973-1986 ; 15. Mixed Results of the Diversification Strategy, 1973-2000 ; 16. Adjusting to a World of Low Oil Prices and Global Markets, 1986-2000 ; 17. Motivating Staff and Shareholders, 1973-2000 ; 18. License to Operate: Company Response to Public Scrutiny, 1973-2000 ; 19. The Merger of 1907 Taken to its Logical Conclusion: The Birth of Royal Dutch Shell plc. ; Conclusion of Volume III ; Collective Conclusion of the Work ; VOLUME IV: INDEX
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Abstract:

The Royal Dutch/Shell Group is one of the world's leading oil enterprises. This three volume history, based on extensive access to the Shell archives, is lavishly illustrated, and comes with 3  Read more...

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"The latest in a long tradition of corporate chemical histories that include well-received works underwritten by DuPont, Dow, BASF, CIBA, Roche...this three-volume set (plus accompanying appendixes Read more...

 
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