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| 材料类型： | 互联网资源 |
|---|---|
| 文件类型： | 书, 互联网资源 |
| 所有的著者/提供者： |
Douglas W Hubbard |
| ISBN: | 9780470110126 0470110120 |
| OCLC号码： | 82367973 |
| 描述： | xv, 287 p. : ill. ; 24 cm. |
| 内容： | The intangibles and the challenge -- An intuitive measurement habit : Eratosthenes, Enrico, & Emily -- The illusion of intangibles : why immeasurables aren't -- Clarifying the measurement problem -- Calibrated estimates : how much do you know now? -- Measuring risk : introduction to the Monte Carlo simulation -- Measuring the value of information -- The transition : from what measure to how to measure -- Sampling reality : how observing some things tells us about all things -- Bayes : adding to what you know now -- Preference and attitudes : the softer side of measurement -- The ultimate measurement instrument : human judges -- New measurement instruments for management -- A universal measurement method : applied information economics. |
| 责任： | Douglas W. Hubbard. |
| 更多信息： |
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"Over the past several posts I've been discussing how networkers can reduce supposed "immeasurables" or "intangibles" to something that can in fact be measured, and I've been using Douglas Hubbard's excellent book How to Measure Anything as a guide. I highly recommend that you pick up a copy of the book if you want more details about the approach I've been discussing. For a small book, it covers a lot of ground." (networkworld.com, April 4th, 2009) "Interestingly written and full of case studies and rich examples, Hubbard's book is a valuable resource for those who routinely make decisions involving uncertainty. This book is readable and quite entertaining, and even those who consider themselves averse to statistics may find it highly approachable." (Strategic Finance, September 2008) "How many times have you been asked to quantify something that is nebulous or intangible? As a system engineer at Sun, this happens to me all the time. A colleague of mine referred me to How to Measure Anything...one of the best books I've seen in this area." (blogs.sun.com; 1/28/08) "After reading Hubbard's excellent book on 'How to Measure Anything', I was able to immediately solve several measurement challenges for my CEO and Business Owner colleagues. It should be on every manager's desk." (Amazon.com; 10/07) "...the book for anyone who wants to know how to measure the value of information or any other intangible asset." (Computer Weekly, Tuesday 18th September 2007) "Hubbard has made a career of finding ways to measure things that other folks thought were immeasurable. Quality? The value of telecommuting? The risk of IT project failure? the benefits of greater IT security? Public image? He says it can be done -- and without breaking the bank. Many IT steering committees won't approve projects that "can't be measured," so it behooves CIOs to figure this out! ... If you'd like to fare better in the project-approval wars, take a look at this book." (ComputerWorld, 8/07) "... allows [companies] to measure performance in such diverse areas as customer satisfaction, employee morale, quality and organisational flexibility." (CPO Agenda, Autumn 2007) 再读一些...
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