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How to put your book together and get a job in advertising

Author: Maxine Paetro
Publisher: New York : W.W. Norton & Co., ©2010.
Edition/Format:   Print book : English : Newly rev. edView all editions and formats
Database:WorldCat
Summary:
A fully updated edition of the advertising classic--in print for more than thirty years--endorsed by advertising professionals and portfolio schools across the country, with advice from top creatives at Cliff Freeman & Partners, Baldwin&, Goody Silverstein & Partners, Cramer-Kasselt, Kovel/Fuller, and more -- from cover.
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Document Type: Book
All Authors / Contributors: Maxine Paetro
ISBN: 9780393732856 0393732851
OCLC Number: 449866899
Description: 256 pages : illustrations ; 28 cm
Contents: Part I: How to put your book together --
Part II: ...And get a job in advertising --
Part III: A little help from some friends
Responsibility: Maxine Paetro ; illustrations by Giff Crosby.
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In print for over thirty years, the advertising industry bible and ultimate insider's guide to getting in and getting noticed.  Read more...

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"Buy this book. The latest edition of Maxine Paetro's up-to-the-minute go-to source remains a classic, and still the only book that dares to tell the whole gory truth about how to get into Read more...

 
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