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Iacocca : an autobiography

Author: Lee A Iacocca; William Novak
Publisher: Toronto ; New York : Bantam Books, ©1984.
Edition/Format:   Print book : Biography : EnglishView all editions and formats
Database:WorldCat
Summary:
A self-portrait of the executive who rescued the Chrysler Corporation from bankruptcy.
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Genre/Form: Biography
Additional Physical Format: Online version:
Iacocca, Lee A.
Iacocca.
Toronto ; New York : Bantam Books, ©1984
(OCoLC)563707199
Named Person: Lee A Iacocca; Lee A Iacocca; Lee A Iacocca
Material Type: Biography
Document Type: Book
All Authors / Contributors: Lee A Iacocca; William Novak
ISBN: 0553050672 9780553050677 0553051024 9780553051025
OCLC Number: 10974869
Notes: Includes index.
Description: xv, 352 pages, [16] pages of plates : illustrations ; 24 cm
Contents: Acknowledgmnets --
An opening word --
Prologue --
pt. 1. Made in America --
Ch. 1. The family --
Ch. 2. School days --
pt. 2. The Ford story --
Ch. 3. Getting my feet wet --
Ch. 4. The bean counters --
Ch. 5 The key to management --
Ch. 6. The Mustang --
Ch. 7. Encore! --
Ch. 8. The road to the top --
Ch. 9. Trouble in paradise --
Ch. 10. 1975: The fateful year --
Ch. 11. The showdown --
Ch. 12. The day after --
pt. 3. The Chrysler story --
Ch. 13. Courted by Chrtsler --
Ch. 14. Aboard a sinking ship --
Ch. 15. Building the team --
Ch. 16. The day the Shah left town --
Ch. 17. Drastic measures: going to the government --
Ch. 18. Should Chrysler be saved? --
Ch. 19. Chrysler goes to Congress --
Ch. 20. Equality of sacrifice --
Ch. 21. The banks: trial by fire --
Ch. 22. The K-car --
and the close call; "It only hurts when I laugh" --
Ch. 23. Public man, public office --
Ch. 24. Bittersweet victory --
pt. 4. Straight talk --
Ch. 25. how to save lives on the road --
Ch. 26. The high cost of labor --
Ch. 27. The Japanese challenge --
Ch. 28. Making America great aain --
Epilogue: The great lady --
Index.
Responsibility: Lee Iacocca with William Novak.

Abstract:

A self-portrait of the executive who rescued the Chrysler Corporation from bankruptcy.

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