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Image evaluation of a department store: techniques for conducting the study,

Author: Eleanor G May
Publisher: Cambridge, Mass., Marketing Science Institute, 1971.
Series: Marketing Science Institute.; Working paper.
Edition/Format:   Print book : EnglishView all editions and formats
Database:WorldCat
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Document Type: Book
All Authors / Contributors: Eleanor G May
OCLC Number: 760033
Notes: "Preliminary research report."
Description: 31 pages 28 cm.
Series Title: Marketing Science Institute.; Working paper.
Responsibility: by Eleanor G. May.

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