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The immersive worlds handbook : designing theme parks and consumer spaces

Author: Scott A Lukas
Publisher: New York : Focal Press, 2013.
Edition/Format:   Print book : EnglishView all editions and formats
Database:WorldCat
Summary:

Suitable for designers of entertainment spaces on how to create convincing immersive worlds (whether theme parks, museums, shopping malls, lifestyle stores, or entertainment venues), this title  Read more...

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Document Type: Book
All Authors / Contributors: Scott A Lukas
ISBN: 9780240820934 0240820932
OCLC Number: 781676428
Notes: Machine generated contents note: Preface Chapter 1: The Nature of Themed and Immersive Spaces Chapter 2: Designing Effective, Immersive, and Creative Spaces Chapter 3: Atmosphere, Mood, and Effective Spaces Chapter 4: Authenticity, Believability, Realism Chapter 5: The Guest, Experience, and Immersion Research Break Chapter 6: The Brand and the Senses Chapter 7: Material Culture, Technology, and Interactivity Chapter 8: Loyalty, Tradition, Change, and the Future Further Reading Key Terms.
Description: xii, 271 pages : color illustrations ; 23 cm
Contents: Machine generated contents note: Preface --
Chapter 1: The Nature of Themed and Immersive Spaces --
Chapter 2: Designing Effective, Immersive, and Creative Spaces --
Chapter 3: Atmosphere, Mood, and Effective Spaces --
Chapter 4: Authenticity, Believability, Realism --
Chapter 5: The Guest, Experience, and Immersion Research Break --
Chapter 6: The Brand and the Senses --
Chapter 7: Material Culture, Technology, and Interactivity --
Chapter 8: Loyalty, Tradition, Change, and the Future --
Further Reading --
Key Terms.
Responsibility: Scott A. Lukas.

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