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The Impact of International Television : a Paradigm Shift.

Author: Michael G Elasmar
Publisher: Hoboken : Lawrence Erlbaum Associates, 2002.
Series: Communication.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
For several decades, cultural imperialism has been the dominant paradigm for conceptualizing, labeling, predicting, and explaining the effects of international television. It has been used as an unchallenged premise for numerous essays on the topic of imp.
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Genre/Form: Electronic books
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Michael G Elasmar
ISBN: 9781410607041 1410607046
OCLC Number: 437220712
Description: 1 online resource (211 pages).
Contents: Book Cover; Title; Copyright; Contents; Preface; CHAPTER 1 The Cultural Imperialism Paradigm Revisited: Origin and Evolution; CHAPTER 2 Impacts of Cross-Cultural Mass Media In Iceland, Northern Minnesota, and Francophone Canada in Retrospect; CHAPTER 3 Socialization Effects of American Television on International Audiences; CHAPTER 4 Perceived Foreign Influence and Television Viewing in Greece; CHAPTER 5 The Influence of Television and Media Use on Argentines About Perceptions of the United States; CHAPTER 6 Choosing National TV: Cultural Capital, Language, and Cultural Proximity in Brazil. CHAPTER 7 Cultural Proximity On the Air in Ecuador: National, Regional Television Outperforms Imported U.S. ProgrammingCHAPTER 8 A Meta-Analysis of Crossborder Effect Studies; CHAPTER 9 An Alternative Paradigm for Conceptualizing and Labeling the Process of Influence of Imported Television Programs; CHAPTER 10 The Impact of International Audio-Visual Media: An Expanded Research Agenda for the Future; Contributo.
Series Title: Communication.

Abstract:

For several decades, cultural imperialism has been the dominant paradigm for conceptualizing, labeling, predicting, and explaining the effects of international television. It has been used as an unchallenged premise for numerous essays on the topic of imp.

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