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The impossible advantage : winning the competitive game by changing the rules

Author: Andreas Buchholz; Wolfram Wördemann; Ned Wiley
Publisher: Chichester, England ; Hoboken, NJ : Wiley, ©2009.
Edition/Format:   eBook : Document : EnglishView all editions and formats
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The Impossible Advantage introduces readers to four powerful strategies that enable any company to shake and change the rules, turn competitors into followers and achieve improbable growth targets.  Read more...

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Genre/Form: Electronic books
Additional Physical Format: Print version:
Buchholz, Andreas.
Impossible advantage.
Chichester, England ; Hoboken, NJ : Wiley, ©2009
(DLC) 2008045618
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Andreas Buchholz; Wolfram Wördemann; Ned Wiley
ISBN: 9781119206194 1119206197 0470743050 9780470743058
OCLC Number: 646799754
Description: 1 online resource (xiii, 206 pages)
Contents: The surprising limitation of the world's number one business strategy --
It's time to think radically about growth --
First game strategy : redefining the measures of performance --
Second game strategy : reshaping the market landscape --
Third game strategy : restaging the competitive confrontation --
Fourth game strategy : taking the game to the next level --
How your business can profit from game strategy --
After the game.
Responsibility: Andreas Buchholz, Wolfram Wördemann and Ned Wiley.

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"...reveals that success can be achieved by changing the market in which you operate" (Finance & Management Faculty, March 2009)

 
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