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In search of the two-handed economist : ideology, methodology and marketing in economics

Author: Craig Freedman
Publisher: London : Palgrave Macmillan, 2016.
Series: Palgrave studies in the history of economic thought series.
Edition/Format:   eBook : Document : EnglishView all editions and formats
Summary:
For the economics profession, issues of marketing and ideology have often been reduced to the status of 'the love that dare not speak its name'. This volume brings these issues out of the closet and examines what effect, if any, these factors have in shaping the contours of the discipline. The way in which economists face policy issues is in part driven, even if only subconsciously, by unacknowledged ideological  Read more...
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Genre/Form: Electronic books
Additional Physical Format: Printed edition:
Material Type: Document, Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: Craig Freedman
ISBN: 9781137589743 1137589744
OCLC Number: 964380804
Description: 1 online resource.
Contents: Prologue: Marketing Truth --
1. Elephant Stalkers: Fixed Perspectives and Required Results --
2. A Tale of Two Cities: A Priori Assumptions and A Priori Conclusions --
3. The Heart is a Lonely Hunter: Chicago's Climb to Glory --
4. Love among the Ruins: Understanding The Romantic Economist: Imagination in Economics --
5. The Chicago School of Anti-Monopolistic Competition: Stigler's Scorched Earth Campaign againt Chamberlin --
6. De Gustibus Non Est Diputandum: George Stigler through Gary Becker's Eyes --
7. Marching to a Different Drummer: Sam Peltzman Discusses George Stigler.
Series Title: Palgrave studies in the history of economic thought series.
Responsibility: Craig Freedman.

Abstract:

For the economics profession, issues of marketing and ideology have often been reduced to the status of 'the love that dare not speak its name'.  Read more...

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