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The industrial market research handbook

Author: Paul N Hague
Publisher: London : Kogan Page, 1992.
Edition/Format:   Print book : English : 3rd edView all editions and formats
Database:WorldCat
Summary:

A guide which describes how to assess the size of any particular market, how to measure the strengths and weaknesses of competitors and how to determine the potential for a new product. Dealing with  Read more...

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Document Type: Book
All Authors / Contributors: Paul N Hague
ISBN: 0749407743 9780749407742
OCLC Number: 27923079
Notes: Previous edition: 1987.
Includes index.
Description: 345 pages : illustrations, forms ; 24 cm
Responsibility: Paul N. Hague.

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