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Industrial marketing management : a strategic view of business markets

Author: Michael D Hutt; Thomas W Speh
Publisher: Chicago : Dryden Press, ©1985.
Series: Dryden Press series in marketing.
Edition/Format:   Print book : English : 2nd edView all editions and formats
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Document Type: Book
All Authors / Contributors: Michael D Hutt; Thomas W Speh
ISBN: 0030693071 9780030693076 4833702568 9784833702560
OCLC Number: 10459041
Description: xxiv, 632 pages : illustrations ; 24 cm.
Series Title: Dryden Press series in marketing.
Responsibility: Michael D. Hutt, Thomas W. Speh.

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